Searches for ‘BYD Autos’ – Tesla’s biggest competitor, have risen by 400% in the US in the last month.
Searches for ‘sell Tesla’ have risen by 95% in the past month as more and more people boycott the company.
BYD’s stock price has increased by 12.90% in the last five days, whilst Tesla’s decreased by 8.81%.
Analysis of Google search data has revealed that searches for ‘BYD Auto’, Tesla’s largest competitor, have risen by 400% in the last month, amidst a boycott against Tesla and its controversial CEO, Elon Musk.
AI-powered SEO insights platform Local Falcon revealed that there has been five times as much interest in BYD Auto as last month, with a 400% monthly increase in US searches. There has also been a 108% increase in searches for the company worldwide. This comes after many have expressed outrage towards Tesla’s CEO Elon Musk for his political views and more recently his work with the Department of Government Efficiency (DOGE) where federal spending has been dramatically slashed.
BYD Auto’s stock price has also seen a rise, with a 12.90% increase in the last five days, compared to Tesla’s decrease of 8.81% in stock price.
Search interest for BYD Auto reached an all-time high in March, an 122% increase compared to March 2024 as many seek alternatives to Tesla.
David Hunter, CEO of Local Falcon commented on these findings,
“The rise in Google searches for BYD Auto is significant given the recent boycott of Tesla and their CEO Elon Musk, with many people looking for electric vehicle alternatives and evidently turning to their main competitor.
“This is further validated by a rise in BYD’s stock price, while Tesla’s continues to tumble. We may well see long-term effects of this boycott, including market prices and investments decreasing. Overall, this is an interesting time for the electric vehicle market.”
